Crain's San Diego | Business news just got personal

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  • Collin Holmes

    The Mistake: Not doing enough pre-launch research on our initial target customer, which was small businesses. When I came up with the idea for...

  • Jim Patterson

    The Mistake: Trying to build too big, too fast. Earlier in my career, a lot of times we would conceive of something really cool. Then we would go off...

  • Drew Westervelt

    The Mistake: One of the mistakes I’ve made was not being a leader. Instead of making my own decisions, I was looking at what other brands in the...

  • Seth Goldman

    The Mistake: For Honest Tea the mistake was pretty clearly our decision to become a part owner of a bottling plant. We’d been building the Honest...

  • Michael Fox

    The Mistake: Defining success in the wrong terms. After reviewing a 32-year career, I’ve realized we all make a lot of mistakes. One mistake early in...

  • Brian Miller

    The Mistake: When I started out in the working world, I thought asking for help would make people think I don’t know what I’m doing. Or that I should...

  • Brian Malarkey

    The Mistake: When I opened my first restaurant, Searsucker, in San Diego to great fanfare and excitement seven years ago, I quickly became full of...

  • Craig Fuller

    The Mistake: I wish I knew how to carry forward my passions from childhood. If I had realized earlier how to take the things I was naturally...